College Diploma - Advertising And Marketing Communications (1532) at Conestoga College - Program overview

This program is currently under review and being updated. For the most up-to-date information, please contact us.

Program overview

Admission Requirements

Intakes

Last updated on 2025-06-03

Program overview

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Program Overview

The Advertising and Marketing Communications Diploma Program at Conestoga is a rewarding two-year program designed to equip students with the skills needed to thrive in the marketing industry. This cross-disciplinary program emphasizes creative thinking and strategic marketing, enabling students to engage with contemporary brands and craft effective marketing campaigns across various platforms. With a focus on essential marketing aspects, students will gain hands-on experience through a field placement and a live-client capstone project, ensuring they are well-prepared for their future careers.

Program Structure

The Advertising and Marketing Communications Diploma Program is structured to provide a comprehensive education over a period of two years. The program includes:

Hybrid delivery format, combining online and in-person learning.
A seven-week field placement to gain real-world experience.
A live-client capstone project to apply learned skills in a practical setting.
Membership with the Canadian Marketing Association (CMA) for networking and professional development opportunities.

This program is designed to foster creativity and strategic thinking, preparing students for various roles in the marketing and advertising sectors. Graduates will leave with a robust portfolio and a network of industry contacts, enhancing their employability in a competitive job market.

Featured Experiences

The Advertising and Marketing Communications Diploma Program offers several unique experiences that enhance learning and professional development:

Field Placement: A seven-week practical experience in a real-world setting.
Live-Client Capstone Project: Work on actual marketing projects for clients, providing valuable hands-on experience.
Membership with the Canadian Marketing Association: Access to exclusive resources, events, and networking opportunities.
Creative Learning Environment: Taught by passionate faculty who bring industry experience into the classroom.

These experiences are designed to prepare students for the dynamic and evolving landscape of marketing and advertising.

Career Options

Graduates of the Advertising and Marketing Communications Diploma Program can pursue a variety of career paths in Canada, including:

Marketing Coordinator: Responsible for developing and implementing marketing strategies to promote products and services.
Advertising Account Executive: Acts as a liaison between clients and the advertising agency, managing client accounts and campaigns.
Social Media Manager: Develops and executes social media strategies to enhance brand presence and engagement.
Brand Strategist: Works on brand development and positioning, ensuring consistency across all marketing channels.
Public Relations Specialist: Manages communication between organizations and the public, crafting press releases and managing media relations.

These roles highlight the diverse opportunities available to graduates, allowing them to leverage their skills in various sectors, including advertising agencies, media companies, and corporate marketing departments.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.

Visit Conestoga College official website

Last updated on 2025-06-03

Program overview

Academic Requirements

To apply for the Advertising and Marketing Communications Ontario College Diploma Program at Conestoga College, prospective students must meet the following Academic Requirements:

Ontario Secondary School Diploma (OSSD), or equivalent, or 19 years of age or older with mature student status.

For details on the Mature Student definition, please refer to the college's guidelines.

Grade 12 compulsory English, C or U, or equivalent, OR completion of Conestoga College Preparatory Communications (COMM1251) with a minimum of 70%.
If your transcripts are from outside of Canada, you will need to obtain a comprehensive course-by-course credential evaluation. Transcripts may be required to be evaluated by WES in some cases.
It is recommended that applicants possess a strong interest in creative design, creative writing, and promotions.
Basic knowledge of Microsoft Word and Excel is required. Familiarity with Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Acrobat) is an asset.

Students are encouraged to apply as soon as possible to ensure their application is processed in a timely manner. For any clarification or support, please contact LOA Portal's advisors.

Language Requirements

To apply for the College Diploma in Advertising and Marketing Communications at Conestoga College, you must provide proof of English proficiency in one of the following ways:

IELTS Academic: 6.0 (with no band less than 5.5)
TOEFL: 80 (Effective January 2024, no individual skill less than 20)

Please note: The above requirements are specific to the Advertising and Marketing Communications program. If you do not have the English language skills for direct entry into full-time post-secondary programs, you may choose to enter Conestoga's General Arts and Science: English Language Studies program.

Please check with our team for more details.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors. The listed minimum requirements are a guideline and do not guarantee admission. Do not worry, we will notify you of any changes during the application process.

Not meeting the minimum language requirements?

You may still be able to apply!