College Diploma - Advertising And Marketing Communications (ADMC) at Georgian College - Program overview

Program overview

Admission Requirements

Intakes

Last updated on 2026-03-05

Program overview

The Advertising and Marketing Communications program at Georgian College is designed to equip students with the essential skills and knowledge needed to thrive in the dynamic advertising and marketing industry. This program emphasizes both theoretical and practical aspects of marketing communications, preparing students to meet the demands of traditional and digital marketing environments. Students will gain hands-on experience through a student-run agency and field placements, fostering valuable industry connections and enhancing job prospects upon graduation.

Program structure

The Advertising and Marketing Communications program is structured to provide a comprehensive learning experience over a 2-year duration. Students can choose to study either full-time or part-time, with all classes delivered in person. Key features of the program structure include:

Work-integrated learning opportunities through field placements.
Hands-on experience in a student-run agency, allowing students to apply their knowledge in real-world scenarios.
Flexible study options, including part-time enrollment.

This program is designed to ensure that students are well-prepared for the challenges of the advertising and marketing communications field, with a focus on practical skills and industry relevance.

Featured Experiences

Field placement component providing hands-on experience in a relevant work setting.
Involvement in Treefort, Georgian’s in-house advertising agency, where students work on client-based projects.
Opportunities to develop skills in social media marketing, media planning, and integrated marketing communications.
Access to industry-focused courses that cover essential topics such as graphic design and digital content creation.

Career Options

Graduates of the Advertising and Marketing Communications program can pursue a variety of career paths in Canada, including:

Advertising Coordinator: Responsible for planning and executing advertising campaigns, managing budgets, and analyzing campaign performance.
Marketing Specialist: Focuses on developing marketing strategies, conducting market research, and implementing promotional activities to enhance brand visibility.
Social Media Manager: Manages a company's social media presence, creating content, engaging with followers, and analyzing social media metrics.
Brand Strategist: Works on developing brand strategies, ensuring consistent messaging across all marketing channels, and enhancing brand recognition.
Public Relations Officer: Manages communication between the organization and the public, crafting press releases, and handling media inquiries.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.

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Last updated on 2026-03-05

Program overview

Academic Requirements

The admission requirements for the Advertising and Marketing Communications program at Georgian College are as follows:

Ontario Secondary School Diploma (OSSD) or equivalent, or mature student status.
Grade 12 English (C or U).
Mature students, non-secondary school applicants (19 years or older), and home school applicants may also be considered for admission. Eligibility may be met by applicants who have taken equivalent courses, upgrading, completed their GED, and equivalency testing.
Applicants who have taken courses from a recognized and accredited post-secondary institution and/or have relevant life/learning experience may also be considered for admission.

For international students, it is important to note that:

Transcripts may be required to be evaluated by WES in some cases.

Additionally, all Georgian College students are required to bring their own device (BYOD) that meets the technology requirements for their program. Having access to a personal laptop that meets your program’s technical requirements will ensure you’re prepared for in-class, online, and hybrid learning activities. Students are responsible for the cost, software installation, maintenance, and repair of their device.

For any clarification and support regarding the admission requirements, please contact LOA Portal's advisors.

Language Requirements

To apply for the College Diploma in Advertising and Marketing Communications (ADMC) program, applicants must demonstrate proficiency in English. The following English language tests are accepted:

Duolingo Language Test: Minimum score of 110
TOEFL internet-based test (IBT): Minimum score of 79
TOEFL paper-based test: Minimum score of 550
IELTS Academic only: Minimum overall band score of 6.0
YELT: Minimum score of 1-5
TOEIC (Public Test): Minimum score of 800
Graduate of Level 8 of Georgian’s GAAS – English for Academic Purposes: 60% in certificate or completion of level 8 with 70% or higher
Canadian Academic English Language (CAEL)/CAEL Online: Minimum score of 60
Pearson Test of Academic English (PTE): Minimum score of 58
Cambridge English: C1 Advanced (CAE): Minimum score of 170

Note: English language tests older than two years will not be considered. Please check with our team for more details.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors. The listed minimum requirements are a guideline and do not guarantee admission. Do not worry, we will notify you of any changes during the application process.

Not meeting the minimum language requirements?

You may still be able to apply!