College Diploma - Advertising And Marketing Communications (ADMC) at Georgian College - Program overview

Program overview

Admission Requirements

Intakes

Last updated on 2025-05-27

Program overview

Program Overview

The Advertising and Marketing Communications program at Georgian College is designed to equip students with the essential skills and knowledge needed to thrive in the dynamic advertising and marketing communications industry. This program emphasizes both theoretical and practical aspects, allowing students to explore various marketing techniques and strategies. Students will gain hands-on experience through a student-run agency and field placements, ensuring they are well-prepared for the job market. With a focus on developing creative talent and strategic thinking, graduates will be ready to tackle the challenges of traditional and digital marketing environments.

Program Structure

The Advertising and Marketing Communications program is structured to provide a comprehensive learning experience over a duration of 2 years. The program is available in both full-time and part-time formats, allowing flexibility for students. Key features of the program structure include:

In-person delivery method, requiring attendance on campus.
Work-integrated learning opportunities, including a field placement component.
Access to a student-run agency, providing practical experience in real-world projects.
Courses covering various aspects of marketing communications, including social media marketing and media planning.

Students will engage in a variety of industry-focused courses that prepare them for the evolving landscape of advertising and marketing.

Featured Experiences

Hands-on experience through a field placement in a relevant industry setting.
Opportunities to work with Treefort, Georgian’s in-house advertising agency.
Engagement in client-based projects that enhance practical skills.
Collaboration with industry professionals, fostering valuable connections.
Access to workshops and events that promote networking and career development.

Career Options

Graduates of the Advertising and Marketing Communications program can pursue a variety of career paths in Canada, including:

Advertising Coordinator: Responsible for planning and executing advertising campaigns across various media platforms.
Marketing Specialist: Focuses on developing marketing strategies to promote products and services effectively.
Social Media Manager: Manages a brand's social media presence, creating content and engaging with audiences.
Public Relations Officer: Works to maintain a positive public image for organizations through media relations and communication strategies.
Brand Strategist: Develops and implements strategies to enhance brand awareness and loyalty among consumers.

These roles highlight the diverse opportunities available to graduates, allowing them to make significant contributions in various sectors such as retail, technology, and media.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.

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Last updated on 2025-05-27

Program overview

Academic Requirements

The Academic Requirements for the Advertising and Marketing Communications program at Georgian College are as follows:

Ontario Secondary School Diploma (OSSD) or equivalent, or mature student status.
Grade 12 English (C or U).
Mature students, non-secondary school applicants (19 years or older), and home school applicants may also be considered for admission. Eligibility may be met by applicants who have taken equivalent courses, upgrading, completed their GED, and equivalency testing.
Applicants who have taken courses from a recognized and accredited post-secondary institution and/or have relevant life/learning experience may also be considered for admission.

Transcripts may be required to be evaluated by WES in some cases.

For any clarification and support regarding the admission process, students are encouraged to contact LOA Portal's advisors.

Language Requirements

At Georgian College, the language of instruction is English. Therefore, all applicants whose first language is not English, or who come from countries where English is not an official language, must provide proof of English language proficiency.

Applicants must meet ONE of the following criteria to satisfy Georgian’s language proficiency requirements:

Must have completed three full years of study at the secondary school (high school) level in English in a country where English is a primary language.
Must have completed one full year of study in an accredited postsecondary program in English in a country where English is a primary language.
Must have an Ontario Secondary School Diploma (or Canadian provincial equivalent) and English credit (Grade 12 U, M or C) issued by a public or Catholic school board.
Provide proof of graduation from one of the authorized Georgian College partner school pathway programs.
Must have completed three years of study at a secondary private school in Ontario and received an Ontario Secondary School Diploma and English credit (Grade 12 U, M or C).

Acceptable language tests include:

Examinations	Diploma/certificate	HBSN/ HBNA	Pharmacy Technician	Degree studies	Graduate certificate
Duolingo Language Test	110	140	N/A	120	130
TOEFL internet-based test (IBT)	79	89**	N/A	89**	89**
IELTS Academic only	6.0	7.0	Minimum bands of: 7.0 in Reading, 7.0 in Listening, 7.0 in Speaking, 6.5 in Writing	6.5	6.5
Canadian Academic English Language (CAEL)/CAEL Online	60	N/A	N/A	60***	60***

Note: English language tests older than two years will not be considered. Please check with our team for more details.

College Diploma - Advertising And Marketing Communications (ADMC)

The College Diploma in Advertising and Marketing Communications (ADMC) at Georgian College is designed to equip students with the essential skills and knowledge required in the advertising and marketing industry. This program focuses on developing a comprehensive understanding of marketing principles, advertising strategies, and communication techniques.

Students will engage in a variety of learning experiences, including:

Hands-on projects that simulate real-world advertising and marketing scenarios.
Collaboration with industry professionals to gain insights into current trends and practices.
Opportunities to build a portfolio showcasing their work in advertising and marketing communications.

Upon completion of the program, graduates will be prepared for various roles in the advertising and marketing sectors, equipped with the skills to create effective marketing campaigns and communicate brand messages effectively.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors. The listed minimum requirements are a guideline and do not guarantee admission. Do not worry, we will notify you of any changes during the application process.

Not meeting the minimum language requirements?

You may still be able to apply!