Program overview
Admission Requirements
Intakes

Last updated on 2026-02-02

Program overview

Program overview

Enroll in Conestoga College's three-year Business Administration - Marketing Ontario College advanced diploma program. This program is designed for high school graduates who are passionate about creativity, strategy, and communication. It prepares students for a successful career in marketing administration, equipping them with the skills needed to excel in digital marketing, advertising, brand development, and sales. Students will have the opportunity to build their own online brand, practice video marketing, and work in a simulated agency environment, ensuring they are career-ready upon graduation.

Program structure

The Business Administration - Marketing program spans a duration of three years and is delivered in a hybrid format, combining both in-person and online learning. This structure allows for flexibility while ensuring comprehensive education in marketing principles. Key features of the program include:

  • Hands-on experience through agency simulations and live client projects.
  • Collaboration with real clients in the final year to enhance portfolios.
  • Expert instruction from industry professionals.
  • Opportunities to develop skills in marketing strategy, branding, and digital content creation.

Upon completion, students can pursue advanced standing in a Bachelor of Business Administration (Honours) - International Business Management degree.

Featured Experiences

The Business Administration - Marketing program offers a variety of unique experiences that enhance learning and prepare students for the workforce:

  • Co-operative education opportunities to gain real-world experience.
  • Simulated agency environment for practical learning.
  • Collaboration on live projects with actual clients.
  • Focus on video marketing and online brand development.
  • Career-ready skills validated by industry professionals.

Career Options

Graduates of the Business Administration - Marketing program can pursue a variety of career paths in Canada, including:

  • Marketing Coordinator: Responsible for coordinating marketing campaigns and strategies to promote products and services.
  • Brand Manager: Oversees the development and execution of brand strategies to enhance brand awareness and market share.
  • Digital Marketing Specialist: Focuses on online marketing strategies, including social media, email marketing, and SEO.
  • Sales Representative: Engages with clients to sell products and services, often requiring strong communication and negotiation skills.
  • Market Research Analyst: Analyzes market trends and consumer behavior to inform marketing strategies and business decisions.

 

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.

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