Last updated on 2025-07-15
Program Overview
The Marketing Management (Entrepreneurship Option) at BCIT is a comprehensive program designed to equip students with essential business skills for launching their own ventures or advancing their careers in various industries. This full-time diploma program spans 2 years and is offered at the Burnaby campus, starting in September. Students will gain practical knowledge in business, sales, and marketing, focusing on the development and growth of new products and services. The program emphasizes real-world applications, preparing graduates to navigate the complexities of entrepreneurship effectively.
Program Structure
The Marketing Management (Entrepreneurship Option) program is structured to provide a robust educational experience over a 2-year period, accumulating a total of 112 credits. Key features of the program structure include:
- Program Length: 2 years
- Credits: 112 credits
- Format: Full-time
- Start Dates: September
- Campus: Burnaby
This program also offers the opportunity for students to apply course credits towards a Bachelor of Business Administration, enhancing their educational journey. Additionally, students are required to complete a mandatory work component to qualify for graduation, which may involve a co-op work permit.
Featured Experiences
- Hands-on training in launching and managing businesses.
- Group projects that foster collaboration and teamwork.
- Real-world skills applicable across various industries.
- Opportunities to work on actual entrepreneurial ventures through practicum projects.
- Focus on developing new products and services, preparing students for dynamic market demands.
Career Options
Graduates of the Marketing Management (Entrepreneurship Option) can pursue a variety of career paths in Canada, including:
- Business Owner/Operator: Start and manage your own business, overseeing all aspects of operations.
- Marketing Coordinator: Assist in the development and execution of marketing strategies and campaigns.
- Product Development Manager: Lead the creation and launch of new products, ensuring they meet market needs.
- Business Development Specialist: Identify growth opportunities and build relationships to expand business reach.
- Marketing Assistant: Support marketing teams in various tasks, including research and campaign management.
DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.
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