Bachelor Of Commerce (Honours) - Digital Sales And Marketing Management at IBU - International Business University - Program overview

This program is currently under review and being updated. For the most up-to-date information, please contact us.

Program overview

Admission Requirements

Intakes

Program overview

The Bachelor of Commerce (Honours) in Digital Sales and Marketing Management is designed to equip students with essential skills for thriving in multinational organizations. This program focuses on the latest trends in digital marketing and sales, preparing graduates for a dynamic career in the marketing field. Students will gain expertise in marketing management, consumer behavior, and market research, enabling them to create and deliver valuable product offerings in a global economy. With a balanced curriculum that combines marketing and liberal education courses, this program is an excellent choice for those looking to excel in the marketing industry.

Program structure

The Bachelor of Commerce (Honours) in Digital Sales and Marketing Management is structured to be completed in 32 months, spanning over 8 semesters. The program offers multiple intakes throughout the year, specifically in September, January, and May, allowing for flexibility in enrollment. The delivery method for this program is in-person, providing students with direct interaction with faculty and peers.

Key features of the program structure include:

Comprehensive curriculum covering digital marketing and sales trends.
Capstone course focused on designing and executing a digital marketing campaign.
Opportunities for internships and mentorship through a network of partners and alumni.

Featured Experiences

The Bachelor of Commerce (Honours) in Digital Sales and Marketing Management offers several unique experiences that enhance the learning journey:

Capstone course where students design and execute a digital marketing campaign for a social enterprise or start-up, guided by faculty and industry mentors.
Access to a network of partners, alumni, and employers for internship and mentorship opportunities.
Hands-on learning experiences that prepare students for real-world challenges in digital marketing.

Career Options

Graduates of the Bachelor of Commerce (Honours) in Digital Sales and Marketing Management can pursue a variety of career paths in Canada, including:

Digital Marketing Strategist: Develops and implements online marketing strategies to enhance brand visibility and engagement.
Social Media Marketer: Manages social media platforms to promote products and engage with customers effectively.
Marketing Analyst: Analyzes market trends and consumer data to inform marketing strategies and decisions.
Brand Manager: Oversees the development and management of a brand's image and messaging across various channels.
Sales Manager: Leads sales teams to achieve targets and develop strategies for increasing revenue.

Additionally, graduates can explore opportunities in sectors such as e-commerce, entertainment, tourism, education, and fast-moving consumer goods, making this program a versatile choice for aspiring marketers.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.

Visit IBU - International Business University official website

Program overview

Academic Requirements

If you are a high school graduate who wants to apply for IBU’s Bachelor of Commerce (Honours) program in Digital Sales and Marketing Management, you will need to meet the following course requirements:

You need to have an Ontario Secondary School Diploma or equivalent, with an average of 70% or higher in six Grade 12 U/M courses, including English and Mathematics, and four other Grade 12 courses at the U/M level.
You need to submit your official high school transcripts to IBU through the online application. You can request transcripts from your high school or the Ministry of Education in your region/country.
You need to fill out and submit the online application form on IBU’s website. You will need to provide your personal information, academic history, and supporting documents, such as a resume (CV) and personal statement.
You need to demonstrate your English language proficiency through one of the accepted tests or pathways.

Transcripts may be required to be evaluated by WES in some cases.

For international students, it is advisable to contact LOA Portal's advisors for any clarification and support regarding specific requirements. This will ensure that you have the most accurate and relevant information tailored to your situation.

Additionally, if you are considering applying from Vietnam or other Asian countries, please reach out to our advisors for guidance on any specific requirements that may apply to you.

Language Requirements

To gain admission to the Bachelor of Commerce (Honours) - Digital Sales and Marketing Management program at International Business University (IBU), you must demonstrate strong English proficiency. This is particularly important if English is not your first language and you have not completed four consecutive years of full-time study at an approved Canadian secondary school.

IBU accepts the following English proficiency tests along with their minimum score requirements:

Cambridge Assessment English
- C1 Advanced or C2 Proficiency - Minimum overall score: 175, No component below 170
Canadian Academic English Language Assessment (CAEL)
- Minimum overall score: 70, No band below 60
IELTS Academic (General test not accepted)
- Minimum overall score: 6.0, No band below 6.0
Pearson Test of English (PTE Academic)
- Minimum overall score: 60
TOEFL iBT (Internet-based test only)
- Minimum overall score: 83, No individual score below 20 (Reading, Writing, Speaking, Listening)
Canadian Language Benchmarks (CLB)
- Minimum score: 7
Post-Secondary English for Academic Purposes (EAP)
- Minimum level: B Standing equivalent
Common European Framework of Reference for Languages (CEFR)
- Minimum level: C1
Michigan English Language Reading Battery (MELAB)
- Minimum score: 76
Canadian Test of English for Scholars and Trainees (CanTEST)
- Reading & Listening: 4.5, Writing: 4.0
Duolingo English Test
- Minimum score: 105
Canadian Language Proficiency Index Program (CELPIP)
- Overall score: 7, No band below 7

Please check with our team for more details.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors. The listed minimum requirements are a guideline and do not guarantee admission. Do not worry, we will notify you of any changes during the application process.

Not meeting the minimum language requirements?

You may still be able to apply!