Business Administration, Diploma - Marketing Option (Internship Designation)

Program Overview

The Business Administration, Diploma - Marketing Option is designed to provide students with a solid foundation in business education while developing practical skills essential for success in various marketing roles. This program is available for students to start in September, January, or May, allowing flexibility in scheduling. Graduates will be well-prepared to enter the workforce in diverse environments, including entrepreneurial enterprises, not-for-profits, government, and community tourism sectors.

Program Structure

The Business Administration, Diploma - Marketing Option is structured to be completed in a 2-year timeframe for full-time students. The program offers both full-time and part-time study options, making it accessible to a wide range of students. Key features of the program structure include:

• Co-op/Internship Opportunities: Students can engage in co-operative education, allowing them to alternate between full-time studies and full-time paid work, enhancing their practical experience.
• Flexible Study Options: The program can be taken on a part-time basis, accommodating students with varying schedules.
• Information Sessions: Prospective students can attend sessions to learn more about the program and ask questions directly to faculty.

Students will complete a total of 20 courses, with the first year focusing on introductory-level subjects and the second year delving into specialized marketing topics. This comprehensive approach ensures that graduates are equipped with the necessary skills and knowledge to excel in their careers.

Featured Experiences

• Co-operative Education: This unique feature allows students to gain real-world experience while studying, bridging the gap between classroom learning and practical application.
• Workplace Preparation Skills Course: Prior to their first work term, students must complete this course, ensuring they are ready for the professional environment.
• International Student Eligibility: International students can participate in co-operative education and work legally in Canada during specified work terms.

Career Options

Graduates of the Business Administration, Diploma - Marketing Option can pursue a variety of career paths in Canada, including:

• Marketing Manager: Oversee marketing strategies and campaigns to promote products and services effectively.
• Sales Representative: Engage with clients to sell products, build relationships, and meet sales targets.
• Public Relations Specialist: Manage communication between organizations and the public, enhancing brand image and reputation.
• Advertising Coordinator: Assist in the development and execution of advertising campaigns across various media platforms.
• Customer Service Manager: Lead customer service teams to ensure high levels of customer satisfaction and resolve issues efficiently.

These roles highlight the diverse opportunities available to graduates, allowing them to make significant contributions in various sectors of the economy.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.