Business Administration, Diploma - Marketing Option (Co-op Designation)

Program Overview

The Business Administration, Diploma - Marketing Option is designed to provide students with a solid foundation in business education while developing practical skills essential for success in various marketing roles. This program is available for students to start in September, January, or May, allowing flexibility in scheduling. Graduates will be well-prepared to enter the workforce in diverse environments, including entrepreneurial enterprises, not-for-profits, government, and community tourism sectors.

Program Structure

The Business Administration, Diploma - Marketing Option is structured to be completed in a 2-year timeframe for full-time students. The program offers both full-time and part-time study options, making it accessible to a wide range of students. Key features of the program structure include:

• Co-op / Internship Opportunities: Students can engage in co-operative education, allowing them to alternate between full-time studies and full-time paid work, enhancing their practical experience.
• Evening and Daytime Classes: Classes are predominantly held at the Interurban campus, providing flexibility for students with varying schedules.
• Program Completion: Students can exit the program after the first year with a Certificate in Business Administration or continue to complete the Diploma in Business Administration - Marketing Option.

Featured Experiences

• Co-operative Education: This unique feature allows students to apply classroom skills in real-world settings, preparing them for their careers post-graduation.
• International Student Eligibility: International students can participate in co-operative education and work legally in Canada during specified work terms.
• Information Sessions: The School of Business offers information sessions for prospective students to learn more about the program and ask questions directly to faculty and staff.

Career Options

Graduates of the Business Administration, Diploma - Marketing Option can pursue a variety of career paths in Canada, including:

• Marketing Manager: Oversee marketing strategies and campaigns to promote products or services, ensuring alignment with business goals.
• Sales Representative: Engage with clients to sell products or services, build relationships, and meet sales targets.
• Public Relations Specialist: Manage communication between organizations and the public, enhancing the organization's image and reputation.
• Advertising Coordinator: Assist in the development and execution of advertising campaigns, working closely with creative teams and media outlets.
• Customer Service Manager: Lead customer service teams to ensure high levels of customer satisfaction and address any issues that arise.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.