Last updated on 2025-05-30
Program Overview
The Bachelor of Arts in Media and Communication Studies at Brock University is designed for students interested in exploring the intricate ways in which people communicate. This program delves into the impact of media and communication on the creation of meaning, identity, and social change. Students will examine media content, audiences, and institutions within their political, economic, and social contexts, both in Canada and globally. The program also offers a concentration in Digital Culture, focusing on how digital technologies influence human communication.
Program Structure
The Media and Communication Studies program is structured to provide a comprehensive understanding of communication theories and practices. The program length is four years, culminating in an Honours Bachelor Degree. Key features of the program include:
- Experiential learning opportunities through various program courses.
- Options to pursue a minor in Media Studies, Digital Culture, or Popular Culture.
- Collaboration with Mohawk College for a diploma in Communication Studies/Public Relations.
Students can also benefit from international opportunities and the Brock-college option, which enhances their educational experience and prepares them for a globalized workforce.
Featured Experiences
- Experiential learning opportunities integrated into the curriculum.
- Concentration in Digital Culture, focusing on the impact of digital technologies on communication.
- Collaboration with Mohawk College for a dual diploma option.
- International opportunities to broaden educational perspectives.
Career Options
Graduates of the Bachelor of Arts in Media and Communication Studies can pursue a variety of career paths in Canada, including:
- Director of Communications: Overseeing communication strategies and public relations for organizations.
- Publicity and Advertising Specialist: Creating and managing advertising campaigns to promote products or services.
- Brand Strategist: Developing brand strategies to enhance market presence and consumer engagement.
- Social Media Manager: Managing social media platforms and creating content to engage audiences.
- Media Consultant: Advising organizations on media strategies and communication practices.
- Public Affairs Consultant: Providing guidance on public policy and media relations.
- Intellectual Property and Copyright Specialist: Navigating legal aspects of media and communication.
DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.
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