Last updated on 2025-05-14
Program Overview
The Double Degree - Bachelor Of Arts - Urban And Regional Studies & Bachelor Of Business Administration - Marketing is an innovative program designed for students who wish to combine their interests in urban studies and business administration. This unique double degree allows students to gain a comprehensive understanding of both fields, preparing them for a diverse range of career opportunities. The program emphasizes critical thinking, analytical skills, and practical applications, ensuring that graduates are well-equipped to tackle real-world challenges in urban planning and marketing.
Program Structure
The Double Degree program is structured to provide a well-rounded education over a five-year period. Students will engage in a variety of learning experiences that include:
- Core courses in both Urban and Regional Studies and Business Administration.
- Opportunities for co-operative education, allowing students to gain practical experience in their fields.
- Flexibility to choose electives that complement their major areas of study.
- Access to resources and support from both the Faculty of Arts and the Dhillon School of Business.
This program is designed to foster interdisciplinary learning, enabling students to develop a broad skill set that is applicable in various professional contexts. The combination of urban studies and marketing provides a unique perspective that is increasingly valuable in today’s job market.
Featured Experiences
- Co-op Opportunities: Students can participate in co-operative education placements, gaining hands-on experience in relevant industries.
- Field Studies: Engage in fieldwork that allows students to apply theoretical knowledge in real-world settings.
- Joint Partner Programs: Collaborate with local businesses and organizations to enhance learning and networking opportunities.
- Internships: Gain valuable insights and experience through internships in urban planning and marketing sectors.
- Research Projects: Participate in research initiatives that address current urban and business challenges.
Career Options
Graduates of the Double Degree program can pursue a variety of career paths in Canada, including:
- Urban Planner: Develop plans and programs for land use in urban areas, focusing on sustainability and community needs.
- Marketing Manager: Oversee marketing strategies and campaigns to promote products and services effectively.
- Business Analyst: Analyze business processes and data to improve efficiency and drive growth.
- Community Development Officer: Work with local governments and organizations to enhance community services and infrastructure.
- Market Research Analyst: Study market conditions to examine potential sales of a product or service, providing insights for business decisions.
These roles highlight the versatility of the double degree, equipping graduates with the skills needed to excel in various sectors. Many of these positions may require additional education or certifications, but the foundational knowledge gained from this program is invaluable.
DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.
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