Bachelor Of Commerce - Marketing Management (GBE) (co-op) at University of Guelph - Program overview

Program overview

Admission Requirements

Intakes

Last updated on 2025-11-14

Program overview

Program Overview

The Bachelor of Commerce in Marketing Management at the University of Guelph equips students with essential skills in marketing, leadership, finance, and management. This program prepares graduates for a successful career in business, economics, and related fields. With a focus on both practical and theoretical knowledge, students will delve into various marketing topics, including consumer psychology, market research, and product development. The program emphasizes the importance of understanding the global economy and the role of marketing in creating value for stakeholders.

Program Structure

The Bachelor of Commerce in Marketing Management is designed to provide a comprehensive education that balances marketing and liberal education courses. The program length is four years, allowing students to gain a well-rounded understanding of the business landscape.

Key features of the program structure include:

Over 20 months of real-world co-op experience, facilitating the transition from academic studies to professional careers.
Opportunities for international exchange at partner universities.
Engagement in interdisciplinary studies to enhance understanding of consumer behavior and decision-making.

This structure ensures that students are not only prepared academically but also gain valuable hands-on experience that enhances their employability.

Featured Experiences

The Marketing Management program offers several unique experiences that enrich the learning journey:

Co-op opportunities that provide extensive real-world experience, improving job search skills and networking abilities.
International exchange programs that allow students to study abroad and gain global perspectives.
Practical projects, such as helping local businesses develop marketing plans for course credit.

These experiences are designed to prepare students for the dynamic and competitive field of marketing.

Career Options

Graduates of the Bachelor of Commerce in Marketing Management can pursue a variety of career paths in Canada, including:

Marketing Director: Responsible for overseeing marketing strategies and campaigns to drive brand awareness and sales.
Retail Buying Consultant: Works with retailers to select and purchase products that meet consumer demand and maximize profitability.
Brand Manager: Manages the overall image and positioning of a brand, ensuring consistency across all marketing channels.
Market Research Analyst: Analyzes market trends and consumer behavior to provide insights that inform business decisions.
Public Relations Specialist: Develops and maintains a positive public image for clients through media relations and strategic communication.

These roles highlight the diverse opportunities available to graduates, showcasing the program's effectiveness in preparing students for successful careers in marketing and business leadership.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.

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Last updated on 2025-11-14

Program overview

Academic Requirements

The University of Guelph has specific Academic Requirements for international students applying to the Bachelor of Commerce - Marketing Management (Co-op) program. Here are the key points to consider:

The secondary school graduation certificate that qualifies a student for admission to an internationally recognized university in their home country is generally acceptable.
Meeting the minimum Academic Requirements does not guarantee admission.
Prerequisite course requirements must be fulfilled to be eligible for the degree program. It is essential to review the specific degree program requirements in addition to the country or curriculum requirements.
Students presenting predicted, interim, or midterm grade 12/senior level results may be considered for a conditional offer of admission if all prerequisite courses are completed or in progress and meet the minimum grade requirements.
For students from Vietnam, the Bàng Tót Nghiêp Phó Thông Trung Hoc (Upper Secondary School Graduation Certificate) with a minimum of 8 is required.

Transcripts may be required to be evaluated by WES in some cases. It is advisable to apply as soon as possible to ensure timely processing of your application. For any clarification or support, please contact LOA Portal's advisors.

Language Requirements

To demonstrate English proficiency, the following tests are accepted:

Advanced Level of the English Language Certificate Program (ELCP) - Successful completion of the University of Guelph’s Open Learning Advanced Level of the English Language Certificate Program (ELCP) (levels 9 and 10).
Cambridge English: C1 Advanced and C2 Proficiency - Minimum overall score of 176 with no band less than 169.
Canadian Academic English (CAEL) - Minimum overall band score of 70 for both paper and computer-based tests.
Duolingo English Test - Minimum overall score of 110. Individual subscores may be considered.
International English Language Testing Systems (IELTS - Academic) - Minimum overall score of 6.5 with no band less than 6 for both paper and computer-based tests.
Pearson Test of English (PTE) - Minimum overall score of 60 with no score less than 60 in the individual components.
Test of English as a Foreign Language (TOEFL) - Minimum total score of 89 with no individual scaled score less than 21 for both internet-based and home-edition tests.

Note: Test scores must be from a test completed within the past two years from the date of submission.

Please check with our team for more details.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors. The listed minimum requirements are a guideline and do not guarantee admission. Do not worry, we will notify you of any changes during the application process.

Not meeting the minimum language requirements?

You may still be able to apply!