Bachelor Of Brand Design (G305) (co-op)

Program Overview

The Honours Bachelor of Brand Design (G305) program is designed to equip students with the essential skills needed to thrive in the dynamic field of brand design. This four-year degree program emphasizes technical design execution, collaboration, research, strategic thinking, and compelling brand storytelling. Students will learn to craft impactful brand identities and experiences that resonate with audiences across various platforms. The program is perfect for creative individuals eager to make a significant impact in the branding industry.

Program Structure

The Honours Bachelor of Brand Design program is structured to provide a comprehensive education over a duration of 5 semesters plus 1 Co-op Work Term. The program includes:

• Full-time study format
• Advanced entry pathways for graduates of the Graphic Design advanced diploma
• A mandatory 420-hour paid co-op work term, which can be completed domestically or internationally
• Opportunities to collaborate with notable industry partners during the co-op

This program is designed to prepare students for the evolving landscape of graphic design and branding, ensuring they are well-equipped to meet the demands of the industry.

Featured Experiences

• Hands-on experience through a 420-hour paid co-op work term in the spring/summer between the third and fourth years.
• Collaboration with industry partners such as Publicis, Nelvana, and the Toronto International Film Festival (TIFF).
• Access to state-of-the-art facilities, including a virtual and augmented reality lab, usability and testing lab, and prototyping spaces.
• Development of a digital portfolio showcasing work completed during the co-op term.

Career Options

Graduates of the Honours Bachelor of Brand Design program will be well-prepared for a variety of roles in the design and branding sectors. Potential career options include:

• Brand Designer: Create and develop brand identities that resonate with target audiences.
• Digital Designer: Design engaging digital experiences across various platforms.
• User Interface Designer: Focus on optimizing the interaction between users and products.
• Design Strategist: Develop strategies that align design with business goals.
• Graphic Designer: Produce visual content for print and digital media.
• Content Strategist: Plan and manage content creation to enhance brand messaging.

These roles span across advertising, marketing, public relations, and more, providing graduates with a diverse range of career opportunities in the creative industry.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.