Bachelor Of Business Administration - Tourism And Hospitality (Optional Co-op)

Program overview

The Bachelor of Business Administration (BBA) program at UPEI is designed to provide students with a high-quality, integrated business education in a personalized learning environment. This program aims to equip future leaders in business, government, and non-profit organizations with the essential skills and knowledge needed to excel. The McDougall Faculty of Business emphasizes extensive interaction between students, faculty, and industry practitioners, fostering a collaborative learning atmosphere. Graduates will develop competencies in various areas, including critical thinking, ethical awareness, communication, and leadership, ensuring they are well-prepared for the challenges of the business world.

Program structure

The Bachelor of Business Administration program is structured to be completed in four years. The program includes a comprehensive curriculum that covers core business disciplines and allows for specialization in areas such as tourism and hospitality. Students are required to complete a total of 120 semester hours, which includes both required and elective courses. The program also offers a co-op option, allowing students to gain practical work experience while studying. This integrated approach helps students apply theoretical knowledge in real-world settings, enhancing their learning experience.

Key features of the program structure include:

• Program Length: Four years
• Co-op option available for practical work experience
• Specializations offered in various business areas
• Emphasis on personalized learning and faculty interaction

Featured Experiences

The Bachelor of Business Administration program at UPEI offers several unique experiences that enhance student learning and professional development:

• Co-op Program: Students can alternate academic terms with paid work terms, gaining valuable industry experience.
• Hands-on Learning: Opportunities for practical application of theoretical knowledge in real-world settings.
• Personalized Learning Environment: Extensive interaction with faculty and industry practitioners to foster a collaborative learning atmosphere.
• Specialization Options: Students can choose to specialize in areas such as tourism and hospitality, entrepreneurship, and more.

Career Options

Graduates of the Bachelor of Business Administration program can pursue a variety of career paths in Canada, including:

• Brand Manager: Responsible for developing and managing brand strategies to enhance market presence.
• Corporate Accountant: Manages financial records and ensures compliance with regulations for organizations.
• Event and Conference Director: Plans and oversees events, ensuring they meet client expectations and objectives.
• Hospitality Operations Manager: Manages daily operations in hotels or restaurants, focusing on customer satisfaction and efficiency.
• Digital Marketing Analyst: Analyzes online marketing strategies and data to improve brand visibility and engagement.

Other potential career options include:

• Financial Analyst
• Small Business Owner
• International Trade Specialist
• Managerial Accountant
• Corporate Innovation Consultant

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.