Bachelor Of Business Administration - Marketing Major at SAIT - Southern Alberta Institute of Technology - Program overview

Program overview

Admission Requirements

Intakes

Last updated on 2025-07-10

Program overview

Program Overview

The Bachelor of Business Administration with a Marketing Major at SAIT is designed for those who aspire to become marketing professionals. This program equips students with essential skills to create, innovate, and grow businesses. Students will learn to launch new products, build brands, and develop comprehensive marketing strategies. Upon graduation, students will be prepared to pursue the Certified Sales Professional (CSP) designation, enhancing their credentials in the competitive marketing landscape.

Program Structure

The Bachelor of Business Administration - Marketing Major is a four-year undergraduate program offered at SAIT's Main Campus. The program is structured to provide a comprehensive education in business and marketing, including:

Business core courses
Complementary core courses
Major-specific courses
Optional minors for additional specialization

Students will engage in a practicum or capstone project during their fourth year, allowing them to apply their knowledge in real-world settings. The program also emphasizes the importance of digital marketing technologies and data-driven decision-making. Students can expect a blend of theoretical knowledge and practical application throughout their studies.

Featured Experiences

Practicum or capstone project in the fourth year, providing hands-on experience with real businesses.
Opportunities to work on marketing strategies and product launches in both local and international markets.
Access to the latest digital marketing technologies and tools.
Engagement in marketing research techniques, including qualitative and quantitative analysis.
Possibility to pursue optional minors in Construction Project Management or Energy, Oil and Gas.

Career Options

Marketing Manager: Oversee marketing strategies and campaigns, ensuring alignment with business goals.
Brand Strategist: Develop and implement brand strategies to enhance brand equity and market presence.
Market Research Analyst: Analyze market trends and consumer behavior to inform marketing strategies.
Digital Marketing Specialist: Focus on online marketing strategies, including social media, SEO, and content marketing.
Sales Manager: Lead sales teams, develop sales strategies, and drive revenue growth through effective marketing.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.

Visit SAIT - Southern Alberta Institute of Technology official website

Last updated on 2025-07-10

Program overview

Academic Requirements

For students applying to the Bachelor of Business Administration - Marketing Major program, there are specific Academic Requirements that must be met, especially for international applicants. Here are the key points to consider:

Applicants who were educated outside of Canada require an international document assessment.
Transcripts may be required to be evaluated by WES in some cases.

International students, particularly those from Vietnam and other Asian countries, should ensure they provide the following documentation:

Original secondary school documents, including:
- Secondary Education Graduation Diploma (Bằng Tốt Nghiệp Phổ Thông Trung Học)
- Academic transcript (Học Bạ)
- National Exam results (Diem Kỳ Thi Tốt Nghiệp THPT or Giấy Chứng Nhận Tốt Nghiệp THPT)
Original post-secondary documents, including:
- Graduation certificate for:
  - Diploma (Bằng Tốt Nghiệp Cao Đẳng)
  - Bachelor Degree (Bằng Cử Nhân)
  - Master's Degree (Bằng Thạc sĩ)
- Academic transcript

It is important to ensure that all documents are translated into English, signed, and stamped by a certified translator. If you have any questions or need assistance with the application process, please feel free to contact LOA Portal's advisors for clarification and support.

Language Requirements

At SAIT, applicants must demonstrate English language proficiency as it is the primary language of instruction for all programs. The institution reserves the right to assess the adequacy of English language skills to ensure the success of applicants in their chosen programs.

Applicants can demonstrate their English language proficiency through one of the following methods:

Submit official transcripts or a completed international document assessment verifying completion of:
- At least three years of full-time study taught in English at an English-speaking secondary school.
- At least two years of post-secondary education taught in English at a recognized institution.
- Successfully complete a recognized credential from a SAIT-approved post-secondary institution program taught in English.
Successfully complete a post-secondary credit course in English, comparative literature, or communications at SAIT or a recognized institution (minimum C grade required).
Achieve the applicable score on an English assessment test, with the test score being valid within one year prior to application submission.
Successfully complete the English Language Foundations (ELF) program, with specific courses meeting proficiency requirements.
Complete one of the recognized alternatives to the English Language Foundations program.

Recognized alternatives include programs from various institutions, such as:

Anne's Language House
Atlantic Canada Language Academy
Bayswater Education
Global Village English Centres
ILSC Education Group
International Gateway Language Academy & College
International Language Academy of Canada
OHC English
Oxford International Digital Institute
Royal Canadian Institute of International Studies
Solomon College
St. George International College
Tamwood International College
The Language Gallery Canada

For specific assessment tests, SAIT accepts various English proficiency tests, including:

IELTS: Minimum score of 6.0 in each skill/category for English Language Arts 30-1 or 30-2.
CAEL: Minimum score of 60 overall band, effective Winter 2023: 60 in each skill/category.
TOEFL: Minimum score of 20 in each category.
Duolingo: Minimum score of 115 with at least 95 in each individual subscores.

Please check with our team for more details.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors. The listed minimum requirements are a guideline and do not guarantee admission. Do not worry, we will notify you of any changes during the application process.

Not meeting the minimum language requirements?

You may still be able to apply!