Last updated on 2026-04-21
Program Overview
The Sports Administration program at Laurentian University is designed for those who want to merge their passion for sports with a solid foundation in business. This unique program allows students to earn an Honours Bachelor of Commerce degree while gaining practical experience in the sports industry. With a curriculum crafted by industry leaders and experienced professors, students will learn essential business principles alongside sports theory. The program emphasizes experiential learning through internships, industry speakers, and networking opportunities, ensuring graduates are well-prepared for careers in both business and sports. Upon completion, students will receive an Honours Bachelor of Commerce in Sports Administration (H.B.Com. SPAD) degree, equipping them to excel in various roles within the sports sector.
Program Structure
The Bachelor of Commerce in Sports Administration program is structured to provide a comprehensive education over a four-year period. The program includes:
- Core business courses that lay the foundation for understanding various aspects of business management.
- Experiential learning opportunities, including internships that last between 4 to 8 months, allowing students to gain hands-on experience in the sports industry.
- A capstone consulting project in the final year, where students work with real sports organizations to solve industry-specific problems.
- International travel opportunities for consulting projects, enhancing global perspectives in sports management.
This program is delivered on campus, ensuring students benefit from direct interaction with faculty and peers, fostering a collaborative learning environment.
Featured Experiences
The Sports Administration program offers a variety of unique experiences that enhance learning and career readiness:
- Internships with professional sports organizations, providing real-world experience and networking opportunities.
- Capstone industry consulting projects where students present solutions to actual business challenges faced by sports organizations.
- International consulting trips to major sports cities, allowing students to engage with global sports entities.
- Workshops and events that focus on professional development, including networking with industry leaders and alumni.
- Access to guest speakers from various sectors of the sports industry, enriching the educational experience.
Career Options
Graduates of the Bachelor of Commerce in Sports Administration program have a wide array of career opportunities available to them in Canada, including:
- Sports Manager: Oversee operations and management of sports teams or organizations, ensuring smooth functioning and strategic growth.
- Marketing Coordinator: Develop and implement marketing strategies for sports events or organizations, focusing on brand promotion and audience engagement.
- Event Planner: Organize and manage sports events, from local tournaments to large-scale competitions, ensuring all logistical aspects are handled efficiently.
- Sports Analyst: Analyze data related to sports performance and market trends to provide insights that inform business decisions.
- Athlete Agent: Represent athletes in contract negotiations and endorsements, ensuring their interests are protected and promoted.
These roles leverage the unique combination of business acumen and sports knowledge that graduates acquire throughout their studies, making them valuable assets in the sports industry.
DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.
Visit Laurentian University official website


















