Last updated on 2025-07-10
Program overview
The Bachelor of Commerce in Sports Administration (H.B.Com. SPAD) is a unique undergraduate program that combines business education with specialized training in sports management. As the first of its kind in Canada, this program prepares students for a variety of roles within the sports industry and beyond. Graduates are highly sought after not only in sports organizations but also in diverse sectors such as banking, marketing, and apparel. The program emphasizes teamwork, creativity, and a strong work ethic, equipping students with the skills necessary to excel in their careers.
Program structure
The Bachelor of Commerce in Sports Administration is structured as a four-year program that includes a blend of theoretical knowledge and practical experience. Key features of the program structure include:
- First Year: Introduction to Sports Administration, financial information, business statistics, management science, and economics.
- Second Year: Focus on management principles, including accounting, finance, human resources, sports marketing, and operations management.
- Third Year: Application of business principles to the sports industry, with courses in sports finance, sports law, and sports media.
- Internship: A 4 to 8-month internship with a sports organization or business after the third year, providing in-depth industry experience.
- Fourth Year: Final preparation for graduation, including special sports management courses and a major sports consulting trip.
This program is designed for students who are inquisitive, collaborative, and motivated to succeed in the dynamic field of sports administration.
Featured Experiences
The Bachelor of Commerce in Sports Administration offers several unique experiences that enhance learning and professional development:
- Internship Opportunities: Students can participate in internships during various summer terms, allowing them to gain practical experience in the sports industry.
- Capstone Industry Consulting Experience: In the final semester, students work with a sports organization to solve real business problems, presenting their recommendations to executives.
- International Opportunities: Internships can be pursued in various locations, including the United States and Europe, providing a global perspective on sports management.
- Networking: The program boasts strong connections with alumni and industry professionals, offering exclusive opportunities for students.
- Experiential Learning: Emphasis on learning through doing, with hands-on projects and real-world applications throughout the curriculum.
Career Options
Graduates of the Bachelor of Commerce in Sports Administration can pursue a variety of career paths in Canada, including:
- Sports Marketing Manager: Develops marketing strategies and campaigns for sports teams and organizations to enhance brand visibility and engagement.
- Event Coordinator: Plans and executes sports events, managing logistics, sponsorships, and on-site operations to ensure successful execution.
- Sports Finance Analyst: Analyzes financial data related to sports organizations, providing insights for budgeting, forecasting, and investment decisions.
- Human Resources Manager: Oversees recruitment, training, and employee relations within sports organizations, ensuring a positive workplace culture.
- Sports Consultant: Works with sports organizations to improve operations, marketing strategies, and overall business performance through expert advice.
These roles highlight the versatility of the degree, as graduates are equipped to thrive in various sectors beyond just sports.
DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.
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