Honours Bachelor Of Commerce - Digital Marketing (Co-op) at Fanshawe College - Program overview

Program overview

Admission Requirements

Intakes

Last updated on 2026-02-09

Program overview

Program Overview

Fanshawe’s four-year Honours Bachelor of Commerce (Digital Marketing) degree program equips students with essential knowledge in core business fundamentals, including business strategy, management, human resources, accounting, and leadership. In addition to these foundational elements, students receive specialized training in digital marketing, covering areas such as brand management, media integration, analytics, strategic website management, and search engine marketing. This comprehensive approach ensures that graduates are well-prepared to navigate the evolving landscape of digital marketing.

Program Structure

The Honours Bachelor of Commerce (Digital Marketing) program is designed to be completed in a duration of 120 weeks. The program offers both full-time and part-time study options, with the following key features:

Full-time offerings available in September.
Part-time, fully online options available for students who have completed an advanced diploma in marketing.
Students can select a specialization during their first year, with the option to change specializations before the second year without extending the program length.
A paid Co-operative Education work term is a requirement for graduation, providing students with valuable work experience.

Fanshawe College also offers support to help students find suitable co-op placements, ensuring a smooth transition from classroom learning to real-world application.

Featured Experiences

The Honours Bachelor of Commerce (Digital Marketing) program includes several unique features that enhance the learning experience:

Co-operative Education Component: A mandatory paid work term that allows students to gain practical experience in the field of digital marketing.
Access to Industry Consultants: Students receive guidance from experienced professionals who assist in bridging the gap between academic learning and industry practices.
Flexible Study Options: The program offers both traditional in-class formats and online asynchronous learning, catering to diverse student needs.
International Study Opportunities: Students may have the chance to study abroad, enriching their educational experience and cultural understanding.

Career Options

Graduates of the Honours Bachelor of Commerce (Digital Marketing) program can pursue a variety of career paths in Canada, including:

Digital Marketing Specialist: Focuses on enhancing customer engagement and optimizing the overall customer experience through digital channels.
Digital Content Coordinator: Manages graphic design, digital content strategy, social media management, and sales support.
Growth Marketing Manager: Utilizes creative marketing and data analysis skills to drive impactful marketing strategies.
Marketing Coordinator: Supports promotional activities by implementing tactics outlined in marketing plans.
Market Research Analyst: Conducts research and analysis to understand market trends and consumer behavior, aiding in strategic decision-making.

These roles highlight the diverse opportunities available to graduates, allowing them to leverage their skills in various sectors of the marketing industry.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.

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Last updated on 2026-02-09

Program overview

Academic Requirements

To apply for the Honours Bachelor of Commerce - Digital Marketing (Co-op) program, applicants must meet the following academic requirements:

Ontario Secondary School Diploma (OSSD), or equivalent, or mature applicant with the following courses:

Grade 12 English (U) - minimum final grade of 65
Grade 12 Mathematics (U) - minimum final grade of 65
Four additional Grade 12 U or M level courses
Final minimum average of 65% based on the highest six Grade 12 (U or M) courses required

Applicants with Post-secondary Education:

Applicants who have successfully completed a non-related two-year diploma at an accredited college with an overall GPA of 3.0 will be considered as having met the admission requirements into Level 1 if they also have grade 12 (or equivalent) U level Math and English courses.
Applicants applying from a university with a minimum average of 65% in the last ten full credit or full credit equivalent courses will be considered as having met the admission requirements if they also have grade 12 (or equivalent) U level Math and English courses.

Students missing the required courses may want to consider starting with the Business Fundamentals certificate or Business - Marketing diploma program and later transferring to the degree program.
Note: Qualifying graduates of the Business - Marketing diploma or Business Administration - Marketing advanced diploma programs may choose to transfer into this degree program after completing the bridging requirements.

For international students, admission equivalencies depend on the country of study. Please contact LOA Portal's advisors for any clarification and support.

Transcripts may be required to be evaluated by WES in some cases.

For any further questions or assistance regarding the application process, feel free to reach out to LOA Portal's advisors.

Language Requirements

The Honours Bachelor of Commerce - Digital Marketing (Co-op) program at Fanshawe College has specific language requirements for applicants. The following English language proficiency tests are accepted:

TOEFL iBT: Overall score of 5 with no score less than 4.5 in any band
IELTS Academic: Overall score of 6.5 with no score less than 6.0 in any of the four bands
CAEL: Overall score of 70 with no score less than 60 in any of the four bands
PTE Academic: Minimum score of 58 with no score less than 50 in any of the four bands
Cambridge English: Overall score of 176 with no language skill less than 169
ESL4/GAP5: Minimum grade of 80% in ESL4/GAP5 Level 9, or 75% in ESL4/GAP5 Level 10
Duolingo: Overall score of 120, with no score lower than 105
LANGUAGECERT: Overall score of 70 with no score less than 65 in any of the four skills

Please check with our team for more details.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors. The listed minimum requirements are a guideline and do not guarantee admission. Do not worry, we will notify you of any changes during the application process.

Not meeting the minimum language requirements?

You may still be able to apply!