Program overview
Admission Requirements
Intakes

Last updated on 2025-12-23

Program overview

Program overview

The Double Degree - Bachelor Of Fine Arts - New Media & Bachelor Of Business Administration - Marketing is a unique five-year combined program designed to meet the growing demand for new media artists who possess business acumen. This program effectively bridges the gap between fine arts and management, providing students with a competitive edge in the marketplace. Through a blend of new media production and studies, students will explore the interconnectivity of technology, art, culture, and industry, equipping them with the skills necessary to adapt to emerging technologies in various professional settings.

Program structure

The program is structured to be completed in a five-year timeframe, allowing students to earn two degrees simultaneously. The curriculum is designed to provide a comprehensive education that encompasses both creative and managerial skills. Key features of the program structure include:

  • Access to co-operative education opportunities
  • International exchanges to broaden global perspectives
  • Independent and applied studies for hands-on experience
  • Volunteer opportunities to enhance community engagement

Students will engage in a variety of learning experiences that prepare them for the dynamic fields of new media and business. The program emphasizes the development of a strong foundation in creative technology, followed by advanced studies in management with a focus on marketing.

Featured Experiences

The Double Degree program offers a range of unique experiences that enhance learning and professional development:

  • Co-operative Education: Students can participate in co-op placements, gaining valuable work experience while studying.
  • International Exchanges: Opportunities to study abroad and gain global insights into new media and business practices.
  • Independent and Applied Studies: Students can engage in projects that apply their learning in real-world contexts.
  • Volunteer Opportunities: Encourages community involvement and the application of skills in various settings.
  • Access to Advanced Facilities: Students benefit from state-of-the-art computer labs, motion capture studios, and media production equipment.

Career Options

Graduates of the Double Degree program are well-prepared for a variety of career paths in Canada. Here are some potential job options:

  • Business Owner/Entrepreneur: Start and manage your own business in the creative or digital sectors.
  • Digital Communications/Marketing Content Strategist: Develop and implement marketing strategies for digital platforms.
  • Producer: Oversee the production of media projects, ensuring they meet creative and budgetary goals.
  • Project Coordinator: Manage projects from inception to completion, coordinating teams and resources.
  • Creative Director/Art Director: Lead creative teams in developing visual concepts and designs for various media.
  • Social Media Manager: Create and manage social media strategies to enhance brand presence.
  • Digital Artist: Create visual content for digital platforms, including websites and social media.
  • Graphic Artist: Design visual content for print and digital media.
  • Web Designer: Develop and design websites that are user-friendly and visually appealing.
  • Film, Stage, and TV Development: Work in various capacities within the film and television industry.
  • Illustrator: Create illustrations for books, magazines, and other media.

 

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