Last updated on 2025-12-23
Program overview
The Double Degree - Bachelor Of Arts - Economics & Bachelor Of Business Administration - Marketing program at the University of Lethbridge offers a unique opportunity for students to gain a comprehensive understanding of both economics and marketing. This program is designed to equip students with the analytical and strategic skills necessary to navigate the complexities of the business world. By combining these two disciplines, students will explore the behavioral aspects of economics while also mastering marketing principles. This dual focus prepares graduates for a variety of career paths in today’s competitive job market.
Program structure
The Double Degree program is structured to provide a well-rounded education over a four-year period. Students will engage in a variety of learning experiences that include:
- Program Length: 4 years
- Co-operative education opportunities, allowing students to gain practical experience while studying.
- International exchange programs to broaden global perspectives.
- Independent and applied studies for hands-on learning.
- Volunteer opportunities to enhance community engagement.
This program is designed to be flexible, allowing students to tailor their educational journey according to their interests and career aspirations. The combination of theoretical knowledge and practical experience ensures that graduates are well-prepared for the workforce.
Featured Experiences
- Co-operative Education: Students can participate in co-op placements, gaining valuable work experience in their field.
- International Exchanges: Opportunities to study abroad and experience different cultures and educational systems.
- Independent Studies: Students can pursue independent research projects that align with their interests.
- Volunteer Opportunities: Engage with the community and apply classroom knowledge in real-world settings.
- Applied Studies: Hands-on learning experiences that connect theory with practice.
Career Options
Graduates of the Double Degree program can pursue a wide range of career opportunities in Canada, including:
- Financial Analyst: Analyze financial data to help businesses make informed investment decisions.
- Marketing Manager: Develop and implement marketing strategies to promote products and services.
- Economic Consultant: Provide expert advice on economic issues to businesses and government agencies.
- Policy Analyst: Research and analyze policies to assess their impact on the economy and society.
- Business Development Officer: Identify growth opportunities and develop strategies to expand business operations.
These roles leverage the skills acquired in both economics and marketing, making graduates highly competitive in the job market.
DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.
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