Program overview
Admission Requirements
Intakes

Last updated on 2025-12-24

Program overview

Program overview

The Bachelor of Communication — Broadcast Media Studies program at Mount Royal University is designed to equip students with essential skills in storytelling and technology. This program emphasizes hands-on experience in various media formats, including TV, radio, podcasts, and digital platforms. Students will learn to create compelling content while mastering the art of communication and media ethics. With a solid theoretical foundation, graduates will be prepared to thrive in the evolving broadcast industry.

Program structure

The Bachelor of Communication — Broadcast Media Studies program is a 4-year degree that integrates work experience with academic learning. The program structure includes:

  • Hands-on experience in video and audio production, media writing, and on-air performance.
  • Supervised work placement before the final year to gain real-world experience.
  • Opportunities to produce various types of content, including podcasts, documentaries, and broadcast segments.
  • Access to state-of-the-art studios and industry-standard tools.
  • Immersive study abroad and field school experiences to broaden perspectives.

This comprehensive approach ensures that students graduate with a polished portfolio that meets industry standards across multiple media formats.

Featured Experiences

The Broadcast Media Studies program offers a variety of unique experiences that enhance learning and skill development:

  • Work-integrated learning opportunities through a supervised, full-time industry work placement.
  • Hands-on production of professional content for diverse audiences across various platforms.
  • Training in on-air performance, multi-camera production, audio editing, and digital content creation.
  • Access to industry-grade studios and equipment for practical learning.
  • Field school experiences that provide immersive learning opportunities.

Career Options

Graduates of the Bachelor of Communication — Broadcast Media Studies program can pursue a wide range of career opportunities in Canada, including:

  • Video Producer: Responsible for overseeing the production of video content, from concept to final edit.
  • Podcast/Radio Producer: Manages the creation and distribution of audio content, ensuring high-quality production standards.
  • Online/Social Media Producer: Develops and curates content for digital platforms, engaging audiences through various media.
  • Fiction and Documentary Filmmaker: Creates compelling narratives through film, focusing on storytelling and visual communication.
  • Media Content Writer: Produces written content for various media outlets, including articles, scripts, and promotional materials.
  • Communications Specialist: Develops communication strategies and materials for organizations, enhancing their public image.
  • On-air Host/Reporter/Anchor: Presents news and information to the public, often working in television or radio.
  • Creative Project Manager: Oversees creative projects, ensuring they are completed on time and within budget while meeting client expectations.

 

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