Last updated on 2025-11-28
Program Overview
The Bachelor of Communication Studies at Capilano University is designed to equip students with essential skills in both human and mass media communications. This program emphasizes a project-based curriculum that integrates theory with practical application, preparing graduates for a variety of roles in the communication field. Students will explore critical social sciences approaches to media, communication, and cultural situations, while developing applied skills in writing, editing, and public speaking. With a focus on real-world applications, this degree aims to foster the necessary competencies for a successful career in communications.
Program Structure
The Bachelor of Communication Studies program spans a 4-year duration, offering both full-time and part-time course loads. The program is structured to provide a comprehensive education in communication, with a blend of required courses and electives that allow students to tailor their learning experience. Key features of the program include:
- Project-based curriculum that emphasizes practical skills.
- Opportunities to focus on specific areas of communication, such as public relations, media relations, and strategic planning.
- Courses designed to prepare students for real-world situations in various communication roles.
- Flexibility to choose electives that align with personal interests and career goals.
Students are encouraged to engage in experiential learning opportunities, which may include internships or co-op placements, to enhance their practical experience in the field.
Featured Experiences
- Project-based learning that integrates theory with practice.
- Opportunities for internships and co-op placements to gain real-world experience.
- Access to courses in various communication specialties, including public relations, media studies, and strategic communication.
- Engagement in critical media literacy as both producers and consumers of communication.
- Collaboration with peers on projects that simulate real-world communication challenges.
Career Options
Graduates of the Bachelor of Communication Studies program can pursue a variety of career paths in Canada, including:
- Advertising Copywriter: Craft compelling messages for advertising campaigns across various media platforms.
- Editor: Oversee content creation and ensure clarity, coherence, and adherence to style guidelines in publications.
- Journalist: Research and report on news stories, conducting interviews and writing articles for print and digital media.
- Public Relations Coordinator: Develop and maintain a positive public image for organizations through strategic communication efforts.
- Strategic Planner: Analyze market trends and develop communication strategies to meet organizational goals.
These roles highlight the versatility of a communication degree, allowing graduates to enter diverse fields such as marketing, media training, policy analysis, and more.
DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.
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