Program overview
Admission Requirements
Intakes

Last updated on 2025-12-23

Program overview

Program overview

The Bachelor of Business Administration - General Management program at the University of Lethbridge is designed to equip students with essential managerial skills and a comprehensive understanding of business operations. This program emphasizes the importance of effective leadership, adaptability, and ethical decision-making in today’s dynamic business environment. Students will explore various topics, including marketing, organizational behavior, and human resources management, while also having the opportunity to choose a minor to enhance their expertise in a specific area. The program is ideal for those looking to pursue a career in management or entrepreneurship.

Program structure

The Bachelor of Business Administration - General Management program offers a flexible structure that allows students to tailor their education to their interests and career goals. Key features of the program include:

  • Program Length: Typically completed in four years.
  • Opportunity to choose a minor to complement the major.
  • Includes six 3000- or 4000-level management electives.
  • Co-operative education (Co-op) option available for gaining practical work experience.
  • Flexible study options, including full-time and part-time classes.

This structure ensures that students not only gain theoretical knowledge but also practical skills that are highly valued in the job market.

Featured Experiences

The Bachelor of Business Administration - General Management program offers a variety of unique experiences to enhance student learning and professional development:

  • Co-operative Education (Co-op): Provides paid work experience before graduation.
  • DSB Edge: A program designed to enhance student skills and employability.
  • Integrated Management Experience (IME): Hands-on learning opportunities.
  • Student Managed Investment Fund: Real-world investment experience.
  • International exchanges: Opportunities to study abroad and gain global perspectives.
  • Case competitions: Engage in practical problem-solving scenarios.

These experiences are designed to prepare students for successful careers in management and related fields.

Career Options

Graduates of the Bachelor of Business Administration - General Management program can pursue a variety of career paths in Canada. Here are some potential job options:

  • Account Manager: Responsible for managing client relationships and ensuring satisfaction with services or products.
  • Business Analyst: Analyzes business processes and data to improve efficiency and effectiveness.
  • Marketing Manager: Develops and implements marketing strategies to promote products or services.
  • Management Consultant: Advises organizations on how to improve performance and solve business problems.
  • Human Resources Manager: Oversees recruitment, training, and employee relations within an organization.
  • Business Owner: Starts and manages their own business, applying entrepreneurial skills.
  • Logistics Coordinator: Manages supply chain operations and ensures timely delivery of products.
  • Development Specialist: Focuses on organizational growth and development strategies.

These roles highlight the versatility and demand for skills acquired through the General Management program, making graduates well-prepared for the workforce.

 

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.

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