Master of Social Media Communication in Online Creators

Program overview

Canada's first Master of Social Media Communication in Online Creators program equips learners with the skills to excel in the creator economy. This innovative program covers essential topics such as content creation, digital strategy, analytics, monetization, and ethical best practices. It is designed to provide students with the knowledge and tools necessary to thrive in the fast-growing global creator and influencer economy, making it an ideal choice for aspiring and established creators, digital communication professionals, and brand managers.

Program structure

The Master of Social Media Communication in Online Creators program is structured to be completed in a standard length of 16 months. Students can choose between online and in-class delivery methods, with the latter available for the Fall intake only. The program is designed for full-time study and focuses on coursework that combines industry best practices with cutting-edge research.

Key features of the program structure include:

• Full-time program load
• Coursework format
• Options for accelerated completion

This program is tailored for individuals looking to deepen their expertise in digital communication and stay ahead of trends in the evolving creator economy.

Featured Experiences

The Master of Social Media Communication in Online Creators program offers a variety of unique experiences that enhance learning and professional development:

• Hands-on projects focusing on real-world content creation and digital strategy.
• Opportunities to engage with industry professionals and gain insights into best practices.
• Research areas that include foundations of online content creation, social media influence, and digital media analytics.
• Professional development tailored for digital communicators, ensuring students are well-prepared for the job market.

Career Options

Graduates of the Master of Social Media Communication in Online Creators program can pursue a variety of career paths in Canada, including:

• Social Media Manager: Responsible for developing and implementing social media strategies to enhance brand awareness and engagement.
• Content Creator: Focuses on producing engaging content across various platforms, including blogs, videos, and social media.
• Digital Marketing Specialist: Works on creating and executing digital marketing campaigns to drive traffic and sales.
• Brand Manager: Oversees the development and execution of brand strategies, ensuring alignment with market trends and consumer needs.
• Influencer Marketing Coordinator: Manages relationships with influencers to promote products and services effectively.

These roles leverage the skills and knowledge gained from the program, preparing graduates to excel in the dynamic field of social media and digital communication.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.