Last updated on 2025-12-23
Program overview
The Double Degree program in Bachelor of Science - Psychology and Bachelor of Business Administration - Marketing at the University of Lethbridge offers a unique opportunity for students to explore the intersection of human behavior and business practices. This program is designed to provide a comprehensive understanding of psychological principles while equipping students with essential marketing skills. Students will delve into the complexities of human thought processes and behaviors, gaining insights that are directly applicable to marketing strategies. This dual focus prepares graduates for a diverse range of career paths, making them valuable assets in various industries.
Program structure
The Double Degree program is structured to provide a well-rounded education over a four-year period. Students will engage in a blend of theoretical and practical learning experiences, ensuring they are well-prepared for their future careers. Key features of the program include:
- Program Length: Four years
- Experiential learning opportunities, including co-operative education and internships
- International exchange programs to broaden global perspectives
- Independent and applied studies to enhance practical skills
- Volunteer opportunities to gain real-world experience
This structure not only fosters academic growth but also encourages personal development through hands-on experiences and collaborative projects.
Featured Experiences
The Double Degree program offers a variety of unique experiences that enhance the learning journey:
- Co-operative education opportunities that allow students to gain work experience while studying
- International exchange programs to study abroad and experience different cultures
- Independent studies that enable students to pursue their interests in-depth
- Applied studies that focus on real-world applications of psychological and marketing theories
- Volunteer opportunities that help students engage with the community and develop soft skills
These experiences are designed to enrich the educational experience and prepare students for successful careers in their chosen fields.
Career Options
Graduates of the Double Degree program can pursue a variety of career paths in Canada, including:
- Social Services Worker: Support individuals and families in need, providing resources and assistance.
- Crisis Intervention Worker: Help individuals in crisis situations, offering immediate support and guidance.
- Marketing Specialist: Develop and implement marketing strategies to promote products and services.
- Human Resources Officer: Manage recruitment, employee relations, and organizational development within companies.
- Research Analyst: Conduct research and analyze data to inform business decisions and strategies.
These roles leverage the skills acquired in both psychology and business administration, making graduates versatile and competitive in the job market.
DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.
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