Double Degree - Bachelor Of Science - Psychology & Bachelor Of Business Administration - Marketing (Optional Co-op)

Program Overview

The Double Degree program in Bachelor of Science - Psychology and Bachelor of Business Administration - Marketing at the University of Lethbridge offers students a unique opportunity to gain expertise in two distinct yet complementary fields. This program is designed for those who wish to explore the intricacies of human behavior through psychology while also acquiring essential business skills in marketing. By integrating these disciplines, students are prepared to tackle complex challenges in various professional environments. The program emphasizes a hands-on learning approach, ensuring that students are well-equipped for their future careers.

Program Structure

The Double Degree program is structured to provide a comprehensive education over a four-year period. Students will engage in a variety of learning experiences that include:

• Core courses in both psychology and business administration
• Opportunities for practical application through projects and case studies
• Optional co-op placements to gain real-world experience
• Flexible course scheduling to accommodate diverse student needs

This program is designed to foster critical thinking, analytical skills, and effective communication, preparing graduates for a dynamic job market. The combination of psychology and marketing equips students with a unique skill set that is highly valued in various industries.

Featured Experiences

• Co-op opportunities that allow students to gain practical experience in their field of study.
• Hands-on learning through projects that integrate psychological principles with marketing strategies.
• Access to workshops and seminars led by industry professionals.
• Collaborative projects with peers to enhance teamwork and leadership skills.
• Field experiences that provide insights into real-world applications of psychology and marketing.

Career Options

Graduates of the Double Degree program can pursue a variety of career paths in Canada, including:

• Marketing Manager: Responsible for developing marketing strategies and overseeing marketing campaigns to promote products or services.
• Human Resources Specialist: Focuses on recruiting, training, and managing employee relations within an organization.
• Market Research Analyst: Analyzes market trends and consumer behavior to help businesses make informed decisions.
• Psychological Consultant: Provides insights and strategies to organizations on employee well-being and organizational behavior.
• Brand Strategist: Works on building and maintaining a brand's image and identity through effective marketing techniques.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.