Double Degree - Bachelor Of Arts - Psychology & Bachelor Of Business Administration - Marketing (Optional Co-op)

Program Overview

The Double Degree - Bachelor Of Arts - Psychology & Bachelor Of Business Administration - Marketing program at the University of Lethbridge offers a unique opportunity for students to gain a comprehensive understanding of both psychology and business administration. This program is designed for those who are interested in exploring the intersection of human behavior and marketing strategies. By combining these two fields, students will be well-equipped to navigate the complexities of consumer behavior and organizational dynamics. The program is available with an optional co-op component, allowing students to gain practical experience while they study.

Program Structure

The Double Degree program is structured to provide a well-rounded education over a period of five years. This program length allows students to delve deeply into both disciplines while also gaining valuable hands-on experience. Key features of the program structure include:

• Integration of psychology and business courses to provide a holistic understanding of both fields.
• Optional co-op opportunities that enable students to gain real-world experience in their areas of study.
• Flexibility to choose electives that complement the core curriculum.
• Access to various resources and support services to enhance the learning experience.

Students will benefit from a collaborative learning environment that encourages critical thinking and practical application of knowledge.

Featured Experiences

• Co-op Opportunities: Students can participate in co-op placements that provide practical experience in both psychology and marketing.
• Field Experiences: Opportunities to engage in real-world projects that enhance learning and professional development.
• Joint Partner Programs: Collaborations with local businesses and organizations to provide students with unique learning experiences.
• Internships: Gain valuable insights and skills through internships in various sectors related to psychology and business.

Career Options

Graduates of the Double Degree program can pursue a variety of career paths in Canada, including:

• Marketing Manager: Oversee marketing strategies and campaigns to promote products and services.
• Human Resources Specialist: Manage recruitment, employee relations, and organizational development.
• Market Research Analyst: Analyze market trends and consumer behavior to inform business decisions.
• Psychological Consultant: Provide insights on consumer behavior and organizational dynamics to businesses.
• Brand Strategist: Develop and implement branding strategies that resonate with target audiences.

These roles leverage the unique combination of skills acquired through the dual focus on psychology and business administration, preparing graduates for success in a competitive job market.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.