Bachelor Of Business Administration

Program overview

The Bachelor of Business Administration (BBA) program at the University of New Brunswick’s Faculty of Management is designed to equip students with the essential knowledge, experience, and skills necessary for success in the business world. This program not only focuses on theoretical understanding but also emphasizes practical application, ensuring that graduates are confident and prepared to tackle real-world challenges. With a variety of concentrations available, students can tailor their education to align with their career aspirations, making this program a versatile choice for future business leaders.

Program structure

The Bachelor of Business Administration program is structured to provide a comprehensive education in business fundamentals, followed by opportunities for specialization. The program is designed to be completed in four years, allowing students to gain a deep understanding of various business disciplines.

Key features of the program structure include:

• First half focused on core business principles.
• Second half allows for customization through concentrations or honors.
• Options for co-op education, providing hands-on work experience.
• Experiential learning opportunities to apply knowledge in real-world settings.

Students can choose from various concentrations such as marketing, finance, and entrepreneurship, enabling them to refine their interests and career goals. The program also offers a concurrent degree option with the Faculty of Law, allowing students to earn both a BBA and a Juris Doctor in a reduced timeframe.

Featured Experiences

The Bachelor of Business Administration program at UNB offers several unique experiences that enhance learning and professional development:

• Co-op Education: Alternating academic semesters with four-month paid work placements.
• Hands-on investment management: Students manage $8 million in real investments using Bloomberg Professional databases.
• Participation in the BMO Financial Group Apex Business Plan Competition, where students can compete for cash prizes.
• Support for launching startups through the International Business & Entrepreneurship Centre.
• Small class sizes that foster personalized learning and interaction with faculty.
• Mentorship programs pairing first-year students with experienced mentors for guidance.

Career Options

Graduates of the Bachelor of Business Administration program can pursue a wide range of career opportunities in Canada. Here are some potential job roles:

• Marketing Manager: Develops and implements marketing strategies to promote products and services, analyzing market trends to maximize effectiveness.
• Financial Analyst: Evaluates financial data to assist businesses in making informed investment decisions, often preparing reports and forecasts.
• Human Resources Manager: Oversees recruitment, training, and employee relations, ensuring that the organization attracts and retains top talent.
• Entrepreneur: Launches and manages new business ventures, utilizing skills in business planning, finance, and marketing to achieve success.
• Accountant: Prepares and examines financial records, ensuring accuracy and compliance with regulations, and providing insights for financial planning.

DISCLAIMER: The information above is subject to change. For the latest updates, please contact LOA Portal's advisors.