Bachelor of Arts - Media Arts and Cultures

Program overview

One of the first programs of its kind in Canada, the Media Arts & Cultures (MAAC) at UNB has been providing students with a dynamic blend of critical media studies and hands-on creative coursework since 1996. This program allows students to learn about media by actively creating it. As a MAAC major, you will engage intellectually with media while also mastering the tools and techniques necessary for producing media content. The program combines elements of liberal arts and fine arts, fostering both critical thinking and creative expression.

Program structure

The Media Arts & Cultures program at UNB is designed to provide a comprehensive educational experience that emphasizes both theoretical and practical aspects of media. The program is structured as follows:

• Program Length: Typically spans four years.
• Emphasis on experiential learning throughout the curriculum.
• Combination of courses in media history and production.
• Opportunities for hands-on projects, including video production and game design.

Students will engage in a variety of creative projects, including making videos, media remixes, animations, blogs, and video games. This structure ensures that graduates are well-prepared for both academic and professional pursuits in the media field.

Featured Experiences

The Media Arts & Cultures program offers several unique features that enhance the learning experience:

• Hands-on learning opportunities that allow students to create media content.
• Courses that pair theoretical studies with practical applications, such as film production and game design.
• Experiential learning that encourages students to engage with media critically and creatively.
• Access to a variety of media tools and technologies for project work.

Career Options

Graduates of the Media Arts & Cultures program can pursue a variety of career paths in Canada, including:

• Television Editor: Responsible for assembling recorded raw material into a finished product suitable for broadcasting.
• Director of Sales and Marketing: Oversees marketing strategies and sales initiatives to promote media products.
• Photographer: Captures images for various media outlets, including magazines, websites, and advertising.
• Game Designer: Creates the concepts, mechanics, and storylines for video games.
• Government Communications: Manages public relations and media communications for government agencies.
• Graphic Designer: Designs visual content for print and digital media.
• Professional Actor: Performs in various media formats, including film, television, and theater.
• Independent Filmmaker: Produces and directs films outside of the traditional studio system.
• Media Design Coordinator: Oversees the design and production of media content for various platforms.

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